Marriott Worldwide, Inc. (Marriott) introduced the launch of Join Responsibly with Marriott Bonvoy Occasions (Join Responsibly), a program designed to assist assembly planners embed sustainability into their occasions at collaborating motels within the Marriott Bonvoy portfolio. Join Responsibly plans to supply conferences and occasions prospects entry to detailed Assembly Impression Studies to measure the environmental affect of their occasions and choose choices to buy carbon credit. This system is anticipated to go reside at managed and franchised properties from collaborating manufacturers globally by the tip of October.
“There’s nothing like connecting in particular person, and doing so responsibly makes it that significantly better. With the Join Responsibly program, we’re giving our conferences and occasions prospects choices to raised perceive the impacts of their conferences as we collectively try to create a extra resilient future for journey,” mentioned Erika Alexander, Chief International Officer, International Operations, Marriott Worldwide.
Fueled by rising demand for assembly options that handle sustainability and knowledgeable by analysis and client insights from its international pilot program, Marriott is targeted on providing a Assembly Impression Report via the Join Responsibly program. Obtainable following an occasion, the user-friendly Assembly Impression Report is meant to seize occasion particulars, property-specific sustainability practices applied for the occasion, and the occasion’s carbon and water footprints, calculated via established hospitality trade methodologies. Marriott expects the Assembly Impression Report back to be out there in 11 completely different languages primarily based on location.
In collaboration with South Pole, a carbon asset developer and local weather consultancy, Marriott plans to supply conferences and occasions prospects the flexibility to entry choose carbon offset tasks. By way of the Assembly Impression Report, these prospects can have the choice to make the most of the South Pole on-line store to select from a spread of carbon offset tasks – verified by impartial third-party organizations – that may be bought as a part of their occasion.
“Conferences and occasions are essential enterprise for Marriott. Our prospects are desperate to take part in sustainability efforts. Join Responsibly expands ongoing initiatives and strengthens our efforts targeted on sustainability in hospitality,” mentioned Tammy Routh, Senior Vice President, International Gross sales, Marriott Worldwide. “We’re excited to construct on our sustainability reporting capabilities to supply our conferences and occasions prospects with detailed Assembly Impression Studies and provide entry to a choose portfolio of verified carbon offset tasks, via our collaboration with South Pole.”
This announcement is a part of Marriott’s efforts to cut back greenhouse gasoline emissions at properties and within the provide chain. As of April 2024, Marriott is the biggest international hospitality firm to obtain approval from the Science Primarily based Targets initiative for each near-term and long-term science-based emissions discount targets (SBTs). To drive progress towards its SBTs, Marriott launched the corporate’s Local weather Motion Program (CAP), which incorporates property-level carbon discount targets and actions.
Join Responsibly helps Marriott’s Sustainability and Social Impression Platform, Serve 360: Doing Good in Each Course. For extra data on the corporate’s Serve 360 initiatives, go to http://www.marriott.com/Serve360.
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