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MARRIOTT INTERNATIONAL EXPANDS BRANDED RESIDENCES PORTFOLIO IN THE MIDDLE EAST & AFRICA REGION


Marriott Worldwide (NASDAQ: MAR, “Marriott”) broadcasts its accelerated development in its branded residential portfolio within the Center East & Africa (MEA) area, with 41 initiatives within the portfolio, together with 29 initiatives in its signed pipeline and 12 open properties.    

 Previously two years, the worldwide hospitality chief has signed 19 agreements within the Center East and Africa to deliver branded residences to iconic locations within the area, greater than double the quantity from the previous two years. With areas starting from luxurious addresses, such because the extremely anticipated undertaking, Nujuma, a Ritz-Carlton Reserve Residence, to premier city locations just like the W Residences at Dubai Harbour, there’s something for each kind of dwelling purchaser within the firm’s pipeline.

“As Marriott continues to fulfill the rising international demand for branded residences and world-class luxurious experiences, the MEA area, dwelling to among the world’s most coveted and iconic locations, has been a key driver of our accelerated development,” mentioned Dana Jacobsohn, Chief Growth Officer, World Combined-Use Growth. “Via offering extraordinary advantages for each builders and Residence House owners, we proceed to strengthen our industry-leading place within the section, and I couldn’t be prouder of the work the corporate is doing to deliver such extraordinary residential initiatives to life.”

With 16 luxurious and premium model choices, 11 of which have an open or signed residential property within the EMEA area, Marriott Branded Residences supply growth licensees the chance to leverage sturdy model recognition and lead technology platforms, which have the potential to lead to greater gross sales velocity and elevated gross sales worth for builders. Together with the world-renowned service that friends anticipate from Marriott manufacturers, Residence House owners even have the chance to obtain enhanced advantages from the lately introduced proprietor recognition platform, ONVIA, which supplies unique choices inside the Marriott Bonvoy® portfolio.

“Marriott is proud to work with among the {industry}’s high builders throughout MEA, who’re a vital a part of our firm’s continued success,” mentioned Jaidev Menezes, Regional Vice President, Combined-Use Growth, EMEA. “Via the mix of best-in-class builders, famend design consultants, iconic locations, and people-first service, Marriott’s industry-leading worth proposition is well-positioned to proceed bringing premier and luxurious life-style choices to Residence House owners.”

From breathtaking views to luxurious city residences, current initiatives for which the corporate has signed agreements and/or launched embody:

  •        The JW Marriott Residences New Cairo, Al Jazi First marks the primary branded residences beneath JW Marriott in Africa.  The 277-residences undertaking is a part of the Al Jazi Egypt vacation spot situated within the coronary heart of New Cairo
  •  The Ritz-Carlton Residences, Cairo, Palm Hills will function 150 unique residences, every meticulously designed to supply an distinctive dwelling expertise amidst lush greenery, harmoniously mixing nature and concrete life. Residents will get pleasure from breathtaking views of the Nice Pyramids of Giza and the Palm Hills Golf Course.
  •  W Residences Cairo marks the primary W Resorts branded residence in Africa and might be located One Ninety, which is about to turn into a premier life-style vacation spot in Cairo.
  •  The Ritz-Carlton Residences, Dubai, Creekside, which simply started development, will supply 200 residences throughout 7 seven buildings and 12 mansions, every that includes unique yacht berthing for residents.
  • The Ritz-Carlton Residences, Diriyah, which lately launched gross sales, function designs impressed by the wealthy Najdi heritage, with exquisitely designed villas, residences and duplexes that seize the essence of class and custom. This launch follows the profitable sell-out of the preliminary standalone 106 villas additionally situated at The Ritz-Carlton Residences, Diriyah within the North District of the Kingdom, which offered out inside a yr of launch.  
  •  The St. Regis Residences, Monetary Middle Highway, Dubai, which offered 70% of its items within the first hour of gross sales launch, which demonstrates the potential gross sales velocity that builders might expertise when working with Marriott manufacturers.  
  •         Different launches within the UAE embody Marriott Residences Jumeirah Lakes Towers, Dubai; W Residences Abu Dhabi – Al Maryah Island; W Residences Dubai – Jumeirah Lakes Towers; JW Marriott Residences Al Marjan Island and The Ritz-Carlton Residences, Ras Al Khaimah, Al Wadi Desert.

By the tip of 2024, Marriott expects to rejoice the opening of extremely anticipated initiatives throughout the area, together with:  

  •  Nujuma, a Ritz-Carlton Reserve Residence, which marks the primary Ritz-Carlton Reserve within the EMEA area, will supply Residence House owners a uncommon and immersive escape to find Saudi Arabian tradition and the untapped wonders of the Purple Sea.
  •         Positioned within the coronary heart of Al Mouj, certainly one of Oman’s most unique neighborhoods, The Residences on the St. Regis Al Mouj Muscat Resort supply an beautiful gateway to the charming cultural wonders of Oman.
  •  Marriott Residences Al Barsha South, Dubai presents premium dwelling with trendy design and providers reflective of the Marriott model. Unfold throughout three towers, every of the residences supply subtle areas and breathtaking views of iconic landmarks, together with the Burj Khalifa and Burj Al Arab. 

For extra data on Marriott Branded Residences, go to https://marriottresidences.com/.

The publish MARRIOTT INTERNATIONAL EXPANDS BRANDED RESIDENCES PORTFOLIO IN THE MIDDLE EAST & AFRICA REGION appeared first on Resort & Catering.

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